Bonnelly
Rafael, author of The social footprint, says that today control the Internet audience. There are applications that can be useful for all needs Carreño Yacarlí
starts the day checking the movement of their social networks. In Twitter's still more than 1,000 people and has over 600 Facebook friends. There much of what things to learn and also provide: "It's funny because I think I have a bit of everything as users of social networks. I'm an observer, but also creative. At first, when I opened Twitter, for example, was a spectator like most people. To create networks is key to listen, and without that vein viewer can hardly become effective content creators. "
His case is different from Daniel Gonzalez, who is considered more spectators than generating content.
"I have a Facebook account that connects me with people I know, but do not say much about me. Recently I opened a Twitter account for almost all my friends have one. No strikes me write everything I do in 140 characters, but recognize it is a valuable tool to share news. I find it particularly useful to know how is the traffic in Caracas at a particular time, "he says.
Carreño and Gonzalez are examples of the classification of social network users Bonnelly Rafael makes in his book The social footprint, published by The Nacional.
The text is a summary of what any person must know to manage in a digital world that is part of a conversation whose beginning and end is marked by its own criteria. "Today people want to talk, participate opinion, be heard. Social networks are the appropriate place for that. Thus were born. The intention of the book is to tell how people took control of the Internet through such activity, "says Bonnelly.
" But that does not mean that all people should be subscribed to all social networks. There is something for all needs. This book is to explain a little context for people to be part of those that really suit them, with criteria of usefulness, "he suggests.
As a user, Carreño match." I think more than a matter of personality a subject of applications. In my case, social networks have been my window to the world, launching my personal best, because even though I arrived early shyly, listening and reading widely, and 1.0 relate to friends, the networks were showing me their ability to emphasize or leave out aspects of my personality that made me very easily connect new people, both professionally and personally, "said Carrillo, who now works as a social media communicator.
citizen Agenda
In this scheme, the traditional media have been able to take advantage of the opportunities offered by new technologies to users, listening to what they say and including their concerns in daily coverage.
"Many media have built spaces and applications to their users tell them where are the news and make complaints through photos, videos, tweets, usually by means of smart phones. Today, users enrich the content and use of the web. Actively use social networks to mobilize the news and content, "says Bonnelly.
Added to this are changes in the business model of the media." Users are accustomed to consume digital information access. But some media can not afford it and it opens the debate on how to make the business profitable, while benefiting the hearings. "
To Bonnelly, the challenge is to add value to conventional content that people identify with them: "It's a business in constant motion and transformation. Are difficult times, but interesting too."
Source: www.ElNacional.com
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